标签：供应链管理论文,物流与供应链管理, 本站提供Issues in Supply Chain Management免费下载,http://www.2xuewang.com
Successfulsupplychainmanagementrequirescross-functional
integrationandmarketingmustplayacriticalrole.The
challengeistodeterminehowtosuccessfullyaccomplishthisintegration.
Wepresentaframeworkforsupplychainmanagement
aswellasquestionsforhowitmightbeimplementedandquestions
forfutureresearch.Casestudiesconductedatseveralcompanies
andinvolvingmultiplemembersofsupplychainsare
usedtoillustratetheconceptsdescribed.?20xxElsevierScience
Inc.Allrightsreserved.
INTRODUCTION
Oneofthemostsignificantparadigmshiftsofmodern
businessmanagementisthatindividualbusinessesno
longercompeteassolelyautonomousentitiesbutrather
assupplychains.Businessmanagementhasenteredthe
eraofinternetworkcompetition.Insteadofbrandversus
brandorstoreversusstoreitisnowsuppliers梑rand?
storeversussuppliers梑rand梥toreorsupplychain
versussupplychain.Inthisemergingcompetitiveenvironment
theultimatesuccessofthesinglebusinesswill
dependonmanagement抯abilitytointegratethecompany抯
intricatenetworkofbusinessrelationships[1?].
Increasinglythemanagementofmultiplerelationships
acrossthesupplychainisbeingreferredtoassupply
chainmanagement(SCM).Strictlyspeakingthesupply
chainisnotachainofbusinesseswithone-to-onebusiness-
to-businessrelationshipsbutanetworkofmultiple
businessesandrelationships.SCMofferstheopportunity
tocapturethesynergyofintra-andintercompanyintegration
andmanagement.InthatsenseSCMdealswith
totalbusinessprocessexcellenceandrepresentsanew
wayofmanagingthebusinessandrelationshipswith
othermembersofthesupplychain.
Thusfartherehasbeenrelativelylittleguidancefrom
academiawhichingeneralhasbeenfollowingrather
thanleadingbusinesspractice[4?].Thereisaneedfor
buildingtheoryanddevelopingnormativetoolsandmethods
forsuccessfulSCMpractice.Theexploratoryempirical
findingsreportedherearepartofaresearcheffortto
developanormativemodeltoguidefutureresearch.Executives
canusethemodeltocapturethepotentialof
successfulSCM.
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